Marta Wilson, PhD , CEO, Transformation Systems, Inc.
TSI began working with DC Rainmakers weekly in 2006 as our Virtual VP of Sales and experienced nearly a 40% year over year increase in revenue for 2006. By the end of 2010, we expect a 500% increase in profitable revenue from when we started working with Nancy McCarthy. Building on our success so far, we are continuing through 2010 with Nancy now in the role of Chief Sales and Marketing Strategist.
Strategy is critical for TSI. DC Rainmakers’ consulting and coaching process is beneficial in the strategic development and planning areas to help TSI attain our high revenue growth goals. Nancy works closely with me on overall strategy and has greatly expanded my knowledge and vision for our sales effort to achieve our profitable, sustainable revenue growth goals. Her evaluations of how to increase profitable revenue with existing clients, and capture strategy development for new clients is insightful, creative and effective to our bottom line.
Sales is important to TSI. Sessions with DC Rainmakers are transformational for TSI’s executives and non-sales professionals who act as our sales force. Our entire team is now keeping an eye out for business development opportunities from our consultants on site to me, the CEO. Thanks to Nancy, everybody sells! Also, with Nancy’s guidance, we have improved our ability to analyze the bottom line with a solid sales pipeline, regular sales reviews and customer happiness checks.
Professional growth matters to me. DC Rainmakers has helped me grow and increase our profitable revenue in many ways as a CEO and Rainmaker. As a result of Nancy’s sales coaching and consulting, I have improved significantly in the following critical areas:
- ABILITY TO MAKE RAIN – My team and I are able now to walk into a group and start building new relationships which is imperative in growing business. I personally have become comfortable asking better questions to gain insight on their challenges and help us create a winning solution. We have increased our proposal win rate to 70%.
- ACCESS TO DECISION MAKERS – I now place myself in more of the right places at the right time to meet the right people.
- ATTITUDE TOWARD GROWTH – It’s even clearer to me than before that Rainmaking is a skill that can be developed. My team and I have grown incredibly in that area.
- ATTRIBUTES TO ATTRACT OPPORTUNITIES – My executive presence is more polished than ever before from wardrobe to powerful word choices to exuding poise.
Thank you, DC Rainmakers! You have been a great coach and sales consultant, Nancy, helping us to become one of Inc. 5000's Fastest Growing Companies with 175.6% three year growth as well as one of Virginia’s Fantastic 50.